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The RUNDOWN on Imperfect Produce

imperfectproduce.com

Volume 68

April 25, 2018

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WHAT IT IS: A subscription produce box that delivers “ugly” fruits and vegetables straight to your doorstep.

WHY WE LIKE IT: After celebrating Earth Day earlier this week, we’re especially excited about this convenient service that is helping to fight food waste. Imperfect Produce sends you produce that isn’t “perfect” enough for grocery store standards, but is perfectly healthy and delicious—all at prices that are 30% to 50% less than grocery store prices.

We were inspired to try Imperfect Produce by one of our daughters who is a real fan. (Yep, it’s true. It’s not always mother who knows best!) You can choose between four different box assortments (Organic, Fruits & Veggies, All Fruit, or All Veggies) and four different sizes (S, M, L, & XL). No worries if you change your mind later: they make it super easy to update your selection. Best of all, you can customize your box each week. Simply login to your account and add and delete items to your delight. You only pay for what you order.

Besides helping the planet and saving money, Imperfect Produce encourages you to eat colorfully and supports farmers, too (the produce is sourced directly from farms). It’s an all-around win-win-win-win! As the folks at Imperfect Produce say, “have fun and lettuce know what you end up cooking…”

HOW MUCH IT COSTS: The price of each box ranges from $11 to $13 for a small box to $39 to $43 for the XL organic box. We say “ranges” because the price depends on exactly what you order.

NOW, TAKE THE FIRST STEP: Visit imperfectproduce.com, sign up, and choose the box that’s right for you*. Right now the service is available in Chicago, LA, the Bay Area, Portland, Seattle, and Indianapolis. The company plans to expand across the country, so if it’s not in your area yet, you can pre-order a box and they’ll let you know when they are ready to ship to your city. You can also sign up for their newsletter to get recipes and updates. For even more entertainment and so you “never miss a beet”, follow them on Instagram @imperfectproduce. You won’t be sorry!

*Note that this is our referral code. You’ll save $10 and so will we! (You can also copy and paste this link: https://www.imperfectproduce.com/register.php?referral=353912).

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